Fitness Proaction

Jan Verhagen has over twenty-five years of experience in the health and fitness industry and is certified with the Aerobics & Fitness Association of America for Primary Group Instruction and Personal Fitness Training.  Also, as a Workshop and Certification Specialist, she trains other members of the industry in these skill areas.

Prior to personal training, Jan worked in various health care areas ranging from hospital in-patient acute care right through out- patient rehabilitation.  From these experiences, she saw many instances where poor choices resulted in increasing instances of disease.  This resulted in her focus on prevention or as she would say “Self Care over Health Care.”

Fitness Proaction offers comprehensive fitness assessments and plans that encompass all aspects of wellness, including cardio, resistance, flexibility, and nutrition.  Instruction is provided one-on-one with each client assigned an appointed time.

When Jan came to the SBDC in June of 2009, it was with the intention of purchasing a franchise in the fitness area.  After attending several business workshops, she became convinced that rather than using a business model developed by someone else, she could start the business as she wanted it.  Her SBDC counselor, Chris Workman, worked with her to understand what would be needed and develop a plan that resulted in the business opening on December 23, 2009.  Chris attended the grand opening and has continued to provide business counseling services during her first year.  At her recently celebrated first anniversary, Jan proudly noted that she was profitable in her initial year. That is an accomplishment for any new business but is especially noteworthy during a poor economy.