All posts by: Keith Bowers

About Keith Bowers

A good team of investors can play a great role in the success of your small business, but a bad choice of investors can obliterate even the strongest ideas to execute. Believe it or not, investors provide more opportunities to your business, while becoming resources for creating effective marketing ideas. Knowing what to consider while […]

It’s hard to believe the 2017 tax season is nearly here, and you’ll be getting the information you need to settle up your 2016 tax return with Uncle Sam. Take advantage of the tax benefits available to you throughout the year. First, think about getting organized. It’s important to have one place — a large […]

Are you tired of building a killer business only to be undercut by Amazon? Are you sick of Wal-Mart squeezing you out of the marketplace because your wholesale price is too high? Is your product better than the leading competitor but relatively invisible?  While it may seem impossible to compete with the big guys, there are […]

Surveys are a great way to assess customer satisfactions, marketing channels, product potential, price ranges, website audiences, and much more. But there’s a right – and a wrong – way to phrase survey questions. The way you word your survey questions has a direct impact on both the response rate and the usefulness of the […]

2016 was an amazing year for online marketing, but the industry never slows down. We haven’t quite hit the end of the year, but it’s time to start thinking about how the industry’s going to change in 2017—and how you can prepare accordingly.  Marketing is a field dominated by those with the foresight to plan […]

It’s that time of year! The 20-somethings drink too much at the holiday party, you book your ski season Airbnb, watch Elf and The Holiday, and reflect back on the year behind you. And as is custom here on Forbes I look at the year ahead in customer experience. In my customer experience predictions for 2015 I highlighted […]

The end of the year is a good time to reflect on your business’s progress over the past year and plan how you want your business to develop. Do you want increased success in the coming year or the chance to enjoy the success you’ve achieved more? These top 10 New Year’s resolutions are designed […]

If you haven’t noticed, Millennials have been on the rise. They are now the largest living group according to the Census Bureau.  Because so many Millennials are in charge of buying decisions, the world is changing and business trends for the upcoming years will have to cater more to this generation.  For an audience that […]

How can you get more visitors to your website? What can you do to stimulate traffic? Here’s a checklist of 37 items you need to consider. Many of these you may be doing already; others you meant to do and forgot about; still others you’ve never heard of. Of course, a great deal has been written about […]

U.S. entrepreneurs have long recognized that a world of opportunities is available to them if they are willing to expand beyond domestic borders. Information technology has allowed the global economy to become considerably larger and has rendered lucrative markets abroad more accessible than ever. Related: 7 Tips to Make Working Overseas Less Painful While the U.S. government […]