All posts by: Keith Bowers

About Keith Bowers

It’s impossible to be an entrepreneur without taking a huge amount of risk. Risk is inherent to the whole process, no matter what part of the world you’re from. But people take those risks all the time because they believe their ideas are strong and because the payoffs are potentially huge. At the same time, however, they understand that they’re […]

Some U.S. companies are feeling growing pressure to raise wages as unemployment falls and workers become harder to find, the Federal Reserve said Wednesday, a potential sign of a long-awaited pickup in Americans’ pay. The report, based on anecdotes in the Fed’s regional survey of economic conditions known as the beige book, suggests wage growth […]

“Policy not Politics” was the theme of the afternoon as a group of small business owners had a very engaging conversation over lunch with Rep. Gwen Graham. The small business owners represented a wide range of business segments. The conversation covered a lot of ground including access to capital, business tax codes, business regulations,the Affordable Healthcare […]

Small businesses are often guilty of neglecting or rushing their website design in order to get it running as soon as possible. But the fact is – a wrong website design with substandard images and cluttered navigation can easily drive a lot of your customers away, leading to losses of thousands of dollars in terms […]

Every person who has had the courage to start a business has done so with imperfect information. There are always unknowns. We all wonder, “Is this even a good idea? How can I be sure? What can I do to prevent my business from failing? What direction should I take next?” These are critical questions […]

Amazon unveiled a new program geared towards startups called Amazon Launchpad, which will help entrepreneurs “launch, market and distribute their products.” Similar to other ecommerce platforms like Shopify and Bigcommerce, entrepreneurs will be able to use the platform to set up a storefront, providing users a simple onboarding process, custom product pages, inventory management and […]

Since its inception, the Florida Small Business Development Center at Florida Agricultural and Mechanical University (FAMU) has assisted thousands of North Florida businesses from startup to company growth. In recognition of its profound impact on Florida’s small business community, the Center’s Associate Director Aundra’ McGlockton Sr., was recently honored at the Florida SBDC 2015 Performance […]

Many entrepreneurs believe that bootstrapping is the best way to start a company, giving you the freedom you wouldn’t have if you had to report every expense to a venture capitalist or angel investor (though that’s not to say those parties aren’t concerned with costs either). However, some expenses are important — even when they’re costly. […]

Most of us believe that these days, digital marketing is the only way to get results. While this may be true for a specific target market, some of the best marketing ideas happen offline. The best marketing strategies are those that combine both online and offline ideas seamlessly, in one complete package. If you haven’t […]

Chances are, you’ve come up with a business idea at some point in your life, whether you realize it or not. Some people come up with a possible idea for a solution to a common problem and dismiss it, never to address the subject seriously again. Others generate an idea for a business and fixate […]