More small businesses are likely to invest in search engine optimization (SEO) in 2017, a new survey shows. Almost three-quarters (74%) of small businesses in the U.S. expect to invest in SEO this year, up from 52% in 2016, according to data from Clutch, a B2B research and reviews firm. Additionally, 66% say they plan to invest in pay-per-click (PPC) digital advertising, such as Google search ads, by the end of 2017. “A comprehensive SEO strategy involves a multitude of disciplines, including technical SEO, on-page optimization, outreach and content creation,” said Stephen Jeske, senior content strategist for SEO software . Read More……
